Great thoughts

It is difficult to get a man to understand something when his job depends on not understanding it.

Upton Sinclair
ROI Communication Books / New release

The end of business as usual: Rewire the way you work to succeed in the consumer revolution

The End of Business As Usual explores each layer of this complex consumer revolution that is changing the future of business, media, and culture. As con- sumers connect with one another, a vast and efficient information network takes shape and begins to steer experiences, decisions, and markets. It is nothing short of disruptive.

Brian Solis is a digital analyst, anthropologist, and futurist, Solis has studied and influenced the effects of emerging technology on business, marketing, and culture.

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